What Is the Sydney Sweeney ‘Body Wash Genie’ Dr. Squatch Ad?

What Is the Sydney Sweeney ‘Body Wash Genie’ Dr. Squatch Ad?

As a seasoned gamer and marketing enthusiast with a soft spot for innovative advertising, I must admit that Sydney Sweeney‘s transformation into a “Body Wash Genie” for Dr. Squatch is nothing short of genius! The way they’ve managed to blend humor, sex appeal, and product promotion in such an entertaining manner is truly commendable.


Sydney Sweeney is heating things up this season, playing the role of a “Genie for Body Wash” following her appearance in a men’s shower gel commercial. The talented actor from Euphoria has taken on another intriguing character, transforming into a beloved Disney figure in her recent work. It’s clear that Sweeney knows exactly how to keep her audience captivated.

Sydney Sweeney is a ‘body wash genie’ in a new shower gel ad

Sydney Sweeney transformed into a Body Wash Genie for a new shower gel ad. Dr. Squatch recruited the actor for a new ad campaign for their Natural Body Wash. Moreover, they added the slogan, “Guys Only Want One Thing.” The 30-second video shows Sweeney, the Body Wash Genie, pop up in front of a man whose eyes are fixated on his body wash bottle. The Euphoria star says, “Let’s face it, guys only want one thing,” as she flicks her hair back. 

The man muses if he could have “something natural instead of this synthetic body wash.” The genie then works her magic and grants his wish as the bottle gets replaced by Dr. Squatch’s product. Sweeney says, “They’re tired of smelling thirsty.” The ad further sees the star promoting the shower gel to a group of men. Sweeney ends the video by saying, “For men who prefer natural.” Soon after the ad’s release, it quickly garnered attention on social media, boasting close to 5 million views on YouTube as of writing. 

In a different social media advertisement for the brand, Sydney Sweeney, famously known for her role in Madame Web, shared a video on Instagram. The video featured her relaxing in a bathtub and humorously asking, “Hello, you scoundrels! Are you intrigued by my physique…(pause)…time to clean up?” She then promoted the Dr. Squatch bodywash, emphasizing that it’s designed specifically for men.

After Sweeney posted the latest advertisement, numerous fans admired the brand’s intelligent approach. One spectator even went as far as suggesting that the person or team responsible for creating the commercial should be promoted to the CEO role due to their exceptional creativity. Another fan was equally impressed, stating “This marketing team might be the best I have ever encountered.” The reel has garnered over 17 million views so far.

Originally reported by Shriya Swami on Mandatory.

Read More

Sorry. No data so far.

2024-10-08 15:40