What Happened to Ex-CEO of Peloton, John Foley?

What Happened to Ex-CEO of Peloton, John Foley?

As a seasoned gamer who has navigated countless challenges and victories in virtual worlds, I find John Foley’s story remarkably similar to my own journeys in gaming. We both have faced steep setbacks, experienced financial highs and lows, and learned the hard lessons of investing too heavily in one venture.


The latest remarks made by John Foley regarding his financial hardships have sparked a lot of interest. As the previous head of Peloton, Foley has encountered substantial hurdles following a dramatic decrease in his company’s worth. Now embarking on a fresh chapter despite suffering significant financial losses, people are increasingly intrigued by his current status. Here is what the former CEO of Peloton had to say about his financial predicament.

John Foley’s ‘lost all money’ comment explained

More recently, John Foley, co-founder of Peloton, shared insights about his significant shift in financial standing since departing from the company in 2022. In an interview with the New York Post, Foley, who previously held a billionaire title, revealed the harsh truth behind his financial struggles. “I’m quite transparent,” he said, “At one time, I had a substantial amount of paper wealth. Unfortunately, it wasn’t liquid; I’ve actually lost all that money and have had to sell most of my possessions.”

Foley’s financial troubles stem from his substantial investment in Peloton. The company’s worth dropped from a high of $50 billion during the pandemic to just $1.2 billion this month. Even though Peloton’s stock price has increased since then, Foley’s wealth took a major hit due to the company’s downfall.

2023 saw significant financial restructuring for Foley. Among these changes was the sale of his Hamptons property for approximately $51 million, which resulted in a loss of about $4 million. Earlier that year, he also sold a Manhattan townhouse for around $35.5 million. These transactions suggest his intention to offload assets due to his present financial circumstances.

After parting ways with Peloton, Foley has shifted his attention towards Ernesta, a New York-based home decor company he’s launching. He’s brought on board several ex-Peloton executives to help him in this new journey, aiming to generate a free cash flow of $500 million by the end of the next ten years. Despite the hurdles, Foley remains dedicated to his fresh venture, expressing, “I’m putting in a lot of effort so I can try to make money once more… because I don’t have much left. And so I’m hungry and humble.”

Foley’s private life has undergone transformations as well. One notable change is that he has drastically reduced his possessions, even selling a luxurious $55 million waterfront house in East Hampton on Further Lane. He ponders over the effects of these modifications, expressing that “My family handled it well. My wife has been incredibly supportive throughout. I think my kids may have benefited from this change, if we’re being honest.”

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2024-08-28 16:10