Summary
- NAHMIAS’ Miracle Academy has launched its first individual collection as the brand’s athleisure sublabel
- Miracle Academy partnered with NBA and Fanatics to release a collaborative capsule in homage to a handful of basketball teams
- One of the t-shirts Timothée Chalamet wore to the Eastern Conference Finals is included in the drop
Following Chrome Hearts, Timothée Chalamet opted for NAHMIAS as his preferred brand for spectating his New York Knicks games in the stands.
This weekend, I’ll be thrilled to witness the grand reveal of the first Miracle Academy x Fanatics x NBA collaborative collection as part of the official athleisure sublabel launch from NAHMIAS Miracle Academy. The event takes place at Fanatics Fest in New York City, and it includes the same co-branded, collegiate tee that Chalamet wore to Game 2 of the Eastern Conference Finals!
For the first time, NAHMIAS introduces a separate label called Miracle Academy. Unlike their main line, this sublabel emphasizes values such as sports, community, and self-confidence. It aims to preserve the original coastal vision of Doni Nahmias while also embracing aspiring young dreamers and athletes from various backgrounds.
The first collection from Miracle Academy includes various styles like hoodies, track pants, shorts, and t-shirts, collaborating with several popular NBA teams to feature their emblems and typography on stylish, jointly branded clothing items. The entire range is characterized by a minimalist aesthetic that emphasizes the laid-back California vibe of the brand and its growing endorsement from Chalamet.
Beyond just the Knicks, Miracle Academy also formed partnerships with the Golden State Warriors, Oklahoma City Thunder, Denver Nuggets, Boston Celtics, Philadelphia 76ers, Los Angeles Lakers, Indiana Fever, Chicago Bulls, Brooklyn Nets, and the WNBA team New York Liberty.
Check out the detailed collaboration featured in the lookbook above, which is set to make its first appearance at the Fanatics Fest in New York City on June 20th. After that, it will be available for purchase online at all partner stores starting June 23rd.
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2025-06-20 20:25