Pavel Durov’s Telegram Catizen Game Earns $16M from In-App Purchases, Introduces Blockchain to Millions

As a researcher with a background in blockchain technology and gaming industries, I find the success story of Catizen and Pluto Studio truly inspiring. Pavel Durov’s announcement about Catizen’s impressive earnings and massive user base is a testament to the potential of integrating blockchain and gaming. The team behind Catizen has successfully introduced millions of people to the world of blockchain, making it more accessible and engaging.


Pavel Durov, the head of Telegram, revealed that Catizen, its tap-to-earn game based on the TON blockchain, has generated approximately $16 million in revenue from in-app purchases. With over 26 million users, this crypto game can be accessed via the Telegram app and is one of several mini-games offered on the platform that runs on the TON network, including Hamster Kombat.

As a crypto investor, I’m particularly impressed with Durov’s recognition of the Catizen project team. They’ve managed to make blockchain accessible to millions by integrating TON-based smart contracts for in-game rewards. What’s even more exciting is their development of tools like smartCard-inline that simplify the process for developers to build their own games on Telegram and TON. This approach not only expands the reach of blockchain technology but also encourages innovation within the gaming industry.

“Catizen is a popular mini game on Telegram boasting over 26 million users. With impressive earnings of $16 million from in-app purchases, the game has generously donated 1% of its profits towards stray cat rescue efforts. Catizen’s innovation lies in utilizing TON-based smart contracts for its reward system, thereby introducing millions to the concept of blockchain technology. The team behind Catizen also developed user-friendly tools for developers to effortlessly launch their own games on Telegram and TON.”

The founder of Pluto Studio, Ricky Wong, disclosed that the company’s average earnings per user have climbed up to $30.7. This figure underscores the substantial growth of the Catizen community, comprising over half a million paying users around the world.

Pluto Studio’s Catizen Secures Investment from Binance Labs

Pluto Studio, the GameFi platform behind Catizen, has secured the backing of Binance Labs, with Binance Labs leading their investment round. Yi He, Binance’s co-founder and head of Binance Labs, expressed her enthusiasm for the project, believing that Pluto Studio possesses the capabilities to introduce billions of people to the web3 world.

“We at Binance Labs are continually thrilled to help projects such as Pluto Studio, which hold promise in bringing billions of people into the Web3 realm. We eagerly anticipate investing in more pioneering developers who strive to build user-friendly products that cater to a broad audience.”

As a crypto investor in the Catizen project, I’m elated to share that our team’s sentiment aligns with Binance’s co-founder. We’re thrilled about their investment and it underscores their faith in our vision to construct the future of Web3 entertainment. With their backing, we’re geared up to elevate Catizen to new heights and contribute more innovations to the Telegram and TON ecosystem.

“Thanks to Binance Labs’ support, we can elevate Catizen further and introduce more groundbreaking offerings to the Telegram and TON communities,” he remarked.

At Pluto Studio, we have plans to employ our fresh funds towards advancing the development of the Catizen mini-app and game engine. This progression is geared towards making it more accessible for a larger number of developers to integrate into the Catizen ecosystem. Furthermore, we are committed to continually rolling out new mini-games and incorporating additional features such as short videos and online shopping on the Catizen platform.

In the expansive digital world of Catizen, players engage in activities to acquire free distributed rewards, known as airdrops, through a unique “play-to-earn” feature. By merging their virtual felines, players strengthen their creatures and improve their standings on the leaderboard, increasing their chances of securing more lucrative rewards.

Read More

2024-07-24 16:11