Binance Introduces BANANA as First Crypto Project on HODLer Airdrops

As a seasoned financial analyst with extensive experience in the cryptocurrency market, I have closely monitored Binance’s recent announcement regarding the addition of BANANA to its HODLer program and the upcoming listing on the platform. With my background in understanding regulatory compliance and geopolitical implications for digital assets, I find this development quite intriguing.


Binance, the world’s top cryptocurrency exchange, has initiated the first project under its newly launched HODLer program. This initiative was created last month to recognize and reward dedicated BNB users for their part in Binance’s expansion. In a statement on Thursday, Binance unveiled that they have integrated BANANA, the native token of Banana Gun, into their platform. The Banana Gun project aims to provide trading instruments for on-chain tokens. Eligible users who subscribed their BNB to Simple Earn products between June 23 and July 5 are now able to access this digital asset according to the program guidelines.

Subscription and Qualification

Last month, Binance announced that in order to be eligible for future airdrops under their HODLer program, users need to pledge their BNB tokens either to Simple Earn or Locked Products. By doing so, they will first receive airdrops from various medium to small-sized crypto projects prior to these coins being listed on Binance’s spot marketplace for trading. This offers users an opportunity to generate consistent income.

In accordance with our commitment, the company has captured the qualifying addresses for the airdrop and intends to dispense a sum total of 800,000 BANANA tokens. Binance revealed that distribution would commence five hours following their July 18 announcement, resulting in users having already received their allotted shares prior to the media report.

Beginning July 20, at 09:00 (UTC), Binance intends to make the token accessible for trading on multiple pairs. These pairs include but are not limited to BANANA/BTC, BANANA/USDT, BANANA/BNB, BANANA/FDUSD, and BANANA/TRY.

Although Binance has yet to list the token for trading, exchanges such as KuCoin have already made it available. Binance urges caution among its users, as there could be significant price fluctuations upon the token’s expected listing on their platform tomorrow.

Geographical Restrictions

When it comes to dealing with digital assets, access is available for everyone. However, the distribution of airdrops has been limited in specific countries because of regulatory obstacles.

Back in June, Binance unveiled its HODLer program, specifying that not every user would be eligible for this scheme. Regrettably, individuals residing in certain countries such as the United States and its territories, Canada, Australia, the United Kingdom, North Korea, China, and New Zealand were excluded from joining, even if they met the necessary conditions.

However, the company stated that the rules are not set in stone and could change in the future.

Legal and Compliance Issues

The company’s policy is aimed at adhering to regulatory requirements in various regions to prevent potential legal disputes. For instance, last year Binance incurred a substantial penalty of $4.3 billion from the US Department of Justice (DOJ) for non-compliance with regulations in America.

CZ and the cryptocurrency exchange he led at the time were allegedly in breach of multiple US regulations. Specifically, they were charged with infringing on the Bank Secrecy Act (BSA), failing to register as a money-transmitting business, and disregarding the International Emergency Economic Powers Act (IEEPA).

At present, the Binance CEO is currently serving a four-month sentence in an American prison as a consequence of his neglect in implementing necessary anti-money laundering protocols while he was in charge.

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2024-07-19 14:42