Could we rephrase this statement in a more approachable way? Here’s one possibility: “Are large film studios resorting to the tactic of ‘gaslighting’ to make sense of poorly received movies? Recently, Sony CEO Tony Vinciquerra attempted to attribute the underperformance of films like Madam Web and Kraven to overly critical reviews. He later resigned from his position. Now, the director of The Flash movie, Andy Muschietti, is attempting to explain away its poor performance.
Beyond various other factors, the film didn’t resonate with audiences across all demographics, or ‘four-quadrants’. Warner Bros. aimed to attract even the older generation, such as grandmothers, to cinemas for this production, which cost $200 million. I’ve discovered through private conversations that there’s little interest in The Flash character among many people, especially women. This seems to be a significant hurdle for the movie.
The reason for the movie’s poor performance might not be what it initially appears, given that shows like The Flash have been popular on the CW for years and these networks tend to cater more towards female viewers. It’s worth considering that Stephen Amell’s frequent salmon ladder workouts on Arrow weren’t just about character development. Instead, it could be Ezra Miller‘s troublesome image and the constant negative press he has been generating that contributed to the movie’s underperformance. Additionally, the film may have suffered due to its association with a universe that was evidently in decline.
But, hey, whatever helps you sleep at night.
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2025-01-16 16:01