Draya Michele Faces Backlash For Promoting Air Purifier Amid LA Fire

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As a gamer, I’d rephrase it like this:

I, a gamer, found myself in the spotlight of social media criticism lately. The reason? I promoted an air purifier during the LA fires. You know, the tragic wildfires that have been affecting Basketball Wives LA star, Draya Michele‘s hometown. Even the company behind the air purifier had to issue a statement about it.

Here is what the social media users felt after seeing Michele’s video online.

Draya Michele posts air purifier ad amid LA fire

A well-known figure on media platforms shared a video showing her opening and configuring an air purifier from Sereniby, which triggered criticism from social media followers.

Draya Michele recently posted a clip on Instagram accompanied by a message about the devastating wildfires in Los Angeles. In her caption, she lamented the unfathomable situation, stating that the air quality is extremely poor and even toxic due to the fires. To counteract this harmful air quality, Draya mentioned that she’s planning to install an air purifier from Sereniby for the protection of her children and pets.

Actress from The Perfect Match shares, “I’m making sure my kids and pets breathe clean, twice-filtered air using the @sereniby_official air purifier. Plus, if you buy through the link in my Instagram bio, you can enjoy a $200 discount! But this post seems to have sparked some controversy among Instagram users.

Although Michele seldom responds to posts according to Bossip, various online users criticized her. One user commented, “Draya leveraging the LA fires to promote an air purifier on Instagram. She never seems to get things right. Completely out of touch.

Following a popular Instagram post by Draya Michele, Sereniby, the air purifier manufacturer, made a statement as well. They clarified that she hadn’t been paid for her social media endorsement. As reported by People magazine, the company added that Draya and her team reached out to them because they genuinely use the product and thought it could assist others struggling with LA’s poor air quality. The company also announced that 10% of their January earnings would be donated to the American Red Cross, acknowledging the numerous critical needs during this crisis.

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2025-01-14 02:10