Tech Giants Join e-Rupee Pilot: Google Pay, Amazon Pay, and Others Embrace India’s Digital Currency

As a seasoned crypto investor with a decade of experience under my belt, I’ve witnessed the evolution of digital currencies from a distant dream to a global reality. The news about the Indian central bank’s e-rupee pilot and its integration with popular payment apps like Google Pay and Amazon Pay has piqued my interest.


Five notable tech and payment companies, including Google Pay, PhonePe (supported by Walmart), and Amazon Pay, have expressed interest in taking part in the digital currency trial conducted by the Indian central bank, the Reserve Bank of India (RBI).

Two additional Indian financial companies, Cred and MobiKwik, recently joined the leading fintech giants. Earlier, only Indian banks were authorized by the Reserve Bank of India (RBI) to issue the e-rupee, the digital equivalent of the Indian Rupee, via their mobile apps. In April, though, the RBI decided to expand this pilot program to include non-bank payment companies as well.

Declining E-Rupee Usage Prompts Integration with Popular Payment Apps

The rollout of the e-rupee initiative commenced in December 2022, marking the start of the Reserve Bank of India’s pilot project. RBI officials assured Indian citizens that their transaction data involving digital currency would be safeguarded to a certain extent. Despite an optimistic launch, usage of digital currencies has since dwindled, reflecting a challenge faced by numerous countries in promoting the use of central bank digital currencies (CBDCs).

As a forward-thinking crypto investor, I recently learned from reliable sources that the Reserve Bank of India (RBI) is taking significant steps to enhance the adoption of the digital rupee. To achieve this goal, they’ve given permission to well-known platforms such as Google Pay and Amazon Pay to facilitate e-rupee transactions. This move signals a promising future for digital currency in our country.

While daily e-rupee transactions surged past the million mark towards the end of 2023, they’ve since dropped to between 100,000 and 200,000 transactions per day. The Reserve Bank of India anticipates that by linking the e-rupee with popular digital payment platforms, it can boost usage and acceptance of its central bank digital currency.

Nevertheless, the central bank is not planning an immediate large-scale rollout of the digital currency. Instead, officials indicate that the e-rupee trial may persist for another few years while they tackle issues related to scalability and acceptance.

The Global Push for Central Bank Digital Currencies

For numerous nations, it’s proving difficult to promote widespread acceptance of Central Bank Digital Currencies (CBDCs). At this point, many of these digital currencies are mainly in the exploratory phase, with countries trying different methods for issuance and operation.

For example, China is facilitating transactions using a digital version of its currency (the yuan) to increase its practicality. Similarly, Taiwan, a nation in East Asia, is developing its own Central Bank Digital Currency (CBDC) and intends to trial it. Likewise, Rwanda, an African country, aims to introduce its electronic currency within the next two years.

As a crypto investor, I’ve noticed that Central Bank Digital Currencies (CBDCs) are revolutionizing the way we handle cross-border transactions. They make payments easier, cheaper, and more accessible than ever before. The allure of these benefits has sparked a global effort among nations to develop effective strategies for implementing CBDCs, aiming to reap substantial economic advantages.

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2024-08-05 17:36